Halsman on the creation of photographic ideas

We cite from the COVER :
"Famous photographer Philippe Halsman maintains that there is an immense difference between "making" a photograph and "taking" a photograph. In revealing his methods of creating photographs, he has clarified the rules and the tools of all photographic art. First, he outlines and discusses the six rules which may turn a photograph into a striking and unusual image:
1. The Rule of the Direct Approach
2. The Rule of the Unusual Technique
3. The Rule of the Added Unusual Feature
4. The Ride of the Missing Feature
5. The Rule of Compounded Features
6. The Rule of the Literal or the Ideographic Method
He also outlines the stimulations a creative photographer can put to use to generate the artistic processes in photography: J. Stimulation by Brainstorming
2. Stimulation by Memory
3. Stimulation by Knowledge
4. Stimulation by an Object
5. Stimulation by the Photograph Itself
6. Self-stimulation
Every photographer who applies these Rules and Stimulations will soon find that he is "making" photographs instead of simply "taking" photographs. An added bonus is the sheer pleasure of reading Halsman's sprightly and anecdote-enlivened text."
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